Coach Spotlight: Jaime Miller on consistency that actually lasts
If you’ve ever committed to getting “back on track” with fitness — only to watch motivation quietly disappear a few weeks later — you’re not alone.
In this Coach Spotlight, I’m featuring Jaime Miller, a Certified Perceptual Style Coach and the co-creator of Strength Academy, where she helps non-athletes & newbies build consistency with fitness, nutrition, and stress management so they feel strong, resilient, and ready for whatever adventure life hands them.
What makes Jaime’s work especially powerful is that it’s personal.
She didn’t arrive here from theory.
She arrived here from experience.
Jaime launched her first online school in 2010 and spent more than a decade helping non-native English speakers prepare for a demanding English-speaking exam. It was meaningful, impactful work — and she loved it.
Over time, though, her life slipped into what she now calls her “desk potato” phase (and if you’ve ever lived on caffeine and deadlines, you may feel that in your soul).
Long hours. Constant pressure. Minimal movement.
Eventually, she realized she had quietly sacrificed her health in the process. That realization — along with a strong nudge from her doctor — set her on a very different path.
From Information to Transformation
During her years helping others succeed in high-stakes exams, Jaime noticed something important.
Success wasn’t just about information.
It was about what happened under pressure.
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How people talked to themselves.
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How they responded to stress.
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What they believed they were capable of.
Those insights became the foundation for her approach to her own journey back to health. It wasn’t just about learning new habits. It was about self-understanding.
In 2023, Jaime partnered with Craig Gobroski, drawing on Craig’s 20 years of athletic experience and coaching other athletes perform at their best—even under the intense pressure of competition — to reverse-engineer a process that helps real people rebuild strength and momentum without the all-or-nothing, crash-and-burn cycle so many experience.
Strength Academy’s “Real Life” Approach
One thing I appreciate about Jaime and Craig’s approach is that it isn’t built around one quick fix like “just meal prep” or “just lift weights.” They treat health like the integrated system it actually is.
As Jaime puts it:
“Fitness + Food + Stress—because you’re one human, not three separate projects.”
Inside Strength Academy, they focus on:
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Mental focus under pressure, building the same kind of resilience athletes rely on
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Movement and strength-building that fits your real body and real schedule
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Nutrition choices that support energy and consistency — not rigid perfection
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Stress management that isn’t fluffy and directly connects to behavior change
And yes… Perceptual Style fits beautifully here because how you build consistency depends heavily on how you’re wired to approach structure, repetition, feedback, and motivation.
Perceptual Style: The Tool That Changes Everything
Jaime learned about Perceptual Style early in her entrepreneurial journey and discovered her own Vision style. She intentionally built her business around her natural strengths — creativity, big-picture thinking, and forward momentum.
Years later, she began using the Perceptual Style Assessment with clients who were stuck — clients who were doing all the things but still hitting a wall.
That’s when everything shifted.
Suddenly, she could see what had previously been invisible:
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how a client naturally processes and prioritizes
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where their action capacity flows easily
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what their blind spots look like under stress
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how they interpret instructions and expectations
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what causes them to freeze, resist, or over-push
Jaime describes it like this:
“Working with Perceptual Style is like driving in daylight. Coaching without it can feel like driving at night with tiny headlights.”
A Moment That Redefined Everything
Jaime told a story I’m still thinking about.
Early in her own fitness journey, she felt completely out of place in the gym — awkward, self-conscious, uncertain she even belonged there. Then one day, she fell on a treadmill.
Painful.
Embarrassing.
The kind of moment that once would’ve confirmed, “See? I can’t do this.”
Instead of quitting, she followed Craig’s recovery guidance — the same way professional athletes recover — and showed up to class the very next day. She moved more slowly. She adapted intensity. She honored her body.
When the trainer asked why, she explained she’d fallen.
He laughed.
Old Jaime would’ve shrunk. New Jaime looked at him and said: “I’m showing up today for your class.”
And that was it.
No apology. No collapse. No permission-seeking.
That moment wasn’t just about fitness.
It was about identity.
And it’s exactly the moment Jaime helps her clients create for themselves.
How Different Perceptual Styles Get Stuck (And How Jaime Helps Them Get Unstuck)
Jaime shared something I love because it’s so practical: every Perceptual Style brings its own flavor of self-judgment — and its own consistency challenges — into fitness.
Here are a few patterns she sees often:
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Some people push hard no matter what, ignoring pain or fatigue because “getting it done” feels non-negotiable. That can lead to overtraining or injury.
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Others resist repetition and routine because it feels boring or restrictive — yet consistency is exactly what produces results.
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Many get emotionally hijacked by old stories: “I’m bad at sports,” “I always fail,” “this isn’t for someone like me."
Understanding Perceptual Style helps clients find the middle ground—between structure and flexibility, effort and recovery, intention and compassion.
And importantly, it helps keep people both physically and psychologically safe.
Why Perceptual Style Sets Jaime’s Coaching Apart
Jaime shared that once she began using Perceptual Style intentionally, some clients achieved results in two to three weeks that had eluded them for years.
Why?
Because they stopped trying to become someone else’s version of success.
Perceptual Style reinforces a powerful truth: You can reach the same outcome while honoring who you are.
That distinction alone changes everything.
Jaime’s Offer for Our Community
Jaime is extending a special offer specifically for our Perceptual Style community.
This isn’t about pushing harder or becoming more disciplined. It’s about understanding how you naturally build consistency — and working with that instead of against it. Check it out Here:
10-min-Wake-Up-Routine-Perceptual-Style
If consistency with health has been a struggle — or if you’ve been successful for everyone else but not for yourself — this may be the next right step.
To explore Strength Academy more broadly and learn more about Jaime’s work, visit her website: Home - Champion In Command
Final Thought
Jaime’s work is a beautiful example of what happens when a coach combines:
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real-life credibility (she’s lived the transformation)
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practical systems (fitness, nutrition, stress)
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and Perceptual Style insight (so people feel seen—and succeed faster)
Because when people stop judging themselves for being “wrong” and start building consistency in a way that fits who they are…
That’s when change becomes sustainable.
And that’s the whole point.
We’re grateful to have Jaime as part of our Certified Coach family. And if strengthening your health is on your list for 2026, I hope you’ll reach out and explore her work.
Please share your thoughts on this topic in the comment section below.
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About Lynda-Ross
Lynda-Ross Vega is a partner at Vega Behavioral Consulting, Ltd. She specializes in helping corporate leaders, entrepreneurs, and individuals with interpersonal communications, team dynamics, personal development, and navigating change. Lynda-Ross is co-creator of Perceptual Style Theory, a revolutionary behavioral psychology theory and assessment system that teaches people how to unleash their natural strengths and build the life and career they dream of.
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