Perceptual Style is the unique lens through which each person views the world and interprets their experiences. It impacts the way you show up and take action, serving as the foundation for how you communicate, make decisions, relate to others, and so much more. Understanding your Perceptual Style helps you harness your natural strengths and enhance your interactions with others.
Celebrate You! is the unique lens through which each person views the world and interprets their experiences. It impacts the way you show up and take action, serving as the foundation for how you communicate, make decisions, relate to others, and so much more. Understanding your Perceptual Style helps you harness your natural strengths and enhance your interactions with others.
The Perceptual Style Assessment (PSA) is an online tool that uncovers your unique Perceptual Style through a series of carefully chosen adjectives. By rating how well each adjective describes you, from 'never like you' to 'always like you', you'll discover which of the six distinct Perceptual Styles matches your natural way of seeing the world.
People with the Activity Perceptual Style perceive the world as a dynamic, exciting place full of experiences, connections, and ever-changing relationships. They thrive on being actively engaged, knowing they cannot fully absorb the richness of an experience unless they are a part of it. Their communication style is fluid and conversational, easily building rapport through stories and anecdotes that bring context and texture to their interactions.
People with the Adjustments Perceptual Style see the world as an objective reality and are keen, thoughtful observers. They pursue knowledge diligently and excel in their ability to read nuances and shades of meaning in complex situations. Known for their calm certainty, they work well in roles that require diplomacy, protocol, and decorum.
People with the Flow Perceptual Style are intuitive and empathetic, focusing on harmony and the emotional aspects of interactions. They perceive the world as a network of interconnected communities and relationships, instinctively advocating for shared values and objectives. Skilled in facilitating cooperation and collaboration, they guide groups into unity while making time for those who are troubled or just need to talk, seamlessly navigating the present while honoring the past.
People with the Goals Perceptual Style see a world of clear, straightforward options, thriving on challenges and immediate problems that demand solutions. They possess a strong sense of urgency, maintaining clarity of purpose and a high level of endurance to achieve results. Known for their personal intensity, they quickly impose order on chaos, making decisions and judgments swiftly, with little ambiguity or gray areas involved.
People with the Methods Perceptual Style perceive the world in a rational, matter-of-fact manner and trust that there is a correct method for handling every problem and objective. They state their positions firmly and clearly, valuing impartiality, productivity, and rationality in their approach. Known for their ability to maintain perspective under stress, they rely on well-structured plans and respect rules and order..
People with the Vision Perceptual Style perceive the world as a realm of infinite possibilities, where each situation is ripe with options and opportunities. They face realities with serious intent but an optimistic outlook, intuitively seeing new directions and acting decisively. Known for their ability to drive change, persuade others, and recognize opportunities before they are obvious to others, they naturally inspire forward momentum.
The Recognized Strengths Profile (RSP) is a dynamic assessment that captures your current interaction preferences and reveals the full spectrum of your natural strengths. By ranking roles from 'most comfortable' to 'least comfortable', the RSP identifies the talents you’re actively using, those you have yet to fully embrace, and areas where you might be relying too heavily on acquired skills. This assessment provides a snapshot of how you are showing up in the world.
Elevate Your Coaching with Perceptual Style
Successful coaching isn’t just about offering advice
— it’s about guiding real, lasting transformation.
No matter your coaching specialty, your clients count on you to help them achieve meaningful growth and change.
But how do you ensure your coaching approach resonates with each unique individual?
The answer is Perceptual Style.
By integrating Perceptual Style Theory™ into your coaching practice, you gain deep insights into your clients’ strengths, motivations, and communication preferences — enabling you to customize your coaching approach for maximum impact.
Why Perceptual Style is the Key to Coaching Excellence
If you’ve ever worked with a client who seemed resistant to your methods, struggled to follow through, or failed to connect with your coaching approach, the issue might not be motivation — it might be perception.
With Perceptual Style, you can:
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Build trust and rapport quickly by understanding how clients naturally see the world.
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Adapt your coaching techniques to align with each client’s strengths and problem-solving strategies.
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Improve communication and reduce misunderstandings by speaking in a way that resonates with their natural style.
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Help clients leverage their strengths instead of struggling against their natural tendencies.
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Offer a structured, research-backed framework that sets your coaching apart from competitors
A Coaching Advantage You Can’t Afford to Miss
Perceptual Style gives you a unique edge — an approach that not only helps your clients but also enhances your own coaching effectiveness.
It starts with our Assess * Connect * Impact formula, ensuring a solid foundation for your coaching practice:
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Assess – Start with our high-quality Perceptual Style Assessment (PSA). Gain immediate insights into your client’s natural strengths, motivations, and learning preferences. Build rapport and trust with clarity.
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Connect – With a clear understanding of your client’s Perceptual Style (and your own), you can tailor your interactions to maximize the coaching experience. Effective communication and reduced misunderstandings lead to stronger client relationships.
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Impact – Guide your clients in leveraging their natural strengths, leading to lasting transformation. When clients embrace their strengths, they gain confidence, problem-solving skills, and momentum toward their goals.
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"Before I started using Perceptual Styles with my coaching clients, it took too long to figure out why certain things I recommended just didn't work for them. Sometimes, it was like pulling hen's teeth, because I just couldn't even get them to try things I knew would make a huge difference."
"Now that my clients start with the PSA, I have the information I need to tailor my recommendations so that they'll not only be accepted, but extremely effective! "
"The PSA is so accurate that my clients think I've read their minds! "
"They're really grateful to know that I'm not going to waste their time with suggestions that won't work 'for them' and I feel more confident, knowing that what I suggest is right for them. If you need faster results with your clients, I suggest you to find out more about Perceptual Styles Coaching "
"It gives you the information and tools to make your coaching brilliance obvious to your clients from the get-go! "
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"I met Lynda-Ross over 6 years ago when we worked together deliver a huge project for a Financial Services Firm. The project was complicated and required team building, executive communication, varied technology solutions, and buy-in from a skeptical set of future users. Lynda-Ross introduced me to Perceptual Style and suggested we train the project team on Perceptual Style principles."
"After taking the first training class, I was hooked. Suddenly, I was making better decisions for the team and individuals. Knowing the Perceptual Style of each team member helped me look at each other differently - focusing on their individual strengths! The impact was amazing. Morale and productivity improved significantly, and the once-failing project was transformed into a critical success. I rely on Perceptual Style in all my management and coaching activities."
Frank Harward
Salt Lake City, Utah
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Curious to know more about each of the six Perceptual Styles?
To see a three minute presentation on a specific Perceptual Style, please click on the specific image below